The Cycle Initiative™ recognizes women of all cultures, ages, shapes, sizes, and from all personal and professional backgrounds. iee® uses public platforms to showcase women and their unique contributions to inspire others.
The Cycle represents the strength, resilience, ambition, and drive women possess to tackle their passions. It distinguishes them, celebrates them, and makes them stronger. The true beauty of The Cycle is that it means something different to each woman.
To help spread The Cycle Initiative™ message and appeal to audiences, iee® uses the following trademarked taglines on apparel and promotional products.
I’m on my cycle®, the edgy lead-in tagline of The Cycle Initiative™, has nothing to do with bicycles and everything to do with women! A women’s cycle has been heavily stigmatized, and iee® intends to change that by redefining what the cycle means.
"I'm on my cycle" means "I'm on my journey", which may represent something quite different to every women.
It is whatever being on your cycle means to you!
Support the cycle® for individuals who support women ‘on their cycle’.
Still Cycling® tackling life and still moving forward.
Junior Cyclist™ to ignite, excite, and empower children.
Your Voice Matters! Let’s Ignite conversation. Excite others to share their story. Empower change by transforming what The Cycle means forever.
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